> You're choosing Apple over all the existing car manufacturers?
Yes. Much like smartphones and tablets, they hadn't done much in the space until they exploded on the scene after sitting back and watching everyone else get things wrong. That's what they're really good at -- seeing what others do wrong and not repeating those mistakes.
Unlike tablets though, it's a lot harder to hide when you're making a car. They've already secured a test track and they're hiring vehicle engineers.
Apple had always been involved in that space. The Newton, the eMate, the collaboration with Motorola, and (obviously) the iPod, were all in the same type of device. The latter even had scheduling, contacts and downloadable games which you could buy the iTunes Store, before the iPhone was released.
Yes. Much like smartphones and tablets, they hadn't done much in the space until they exploded on the scene after sitting back and watching everyone else get things wrong. That's what they're really good at -- seeing what others do wrong and not repeating those mistakes.
Unlike tablets though, it's a lot harder to hide when you're making a car. They've already secured a test track and they're hiring vehicle engineers.