This means that they are addicted. They still want to quit. They know it's bad, but are incapable of quitting because they value the short term fix over long term health.
So why not try to help them do what they know is best for them instead of throwing our hands up in the air and saying "your problem buddy".
Humans are notoriously bad at estimating future vs. current value. I think we should help people make good long term decisions instead of letting biology sabotage us.
