I mean, plenty of people write blogs for no compensation whatsoever (usually paying some token fees for hosting and domains, making it a net expense). Just because content is free doesn't mean it has to be bad.
Exactly. I've seen plenty of YouTube videos that are excellent despite being made by tiny channels of just a few 100 or 1000 subscribers. Same goes for a lot of the posts on Hackernews. And TikTok has a massive userbase that's still growing because even if it's not healthy for you, at least the content on the platform is good. Facebook is both unhealthy and bad content. Every time I scroll through, it feels like I'm torturing myself a little.