Strategy should be seen as broad guidelines that help middle management make effective decisions. It is supposed to be a means to reduce communication & decision making overhead. This in turn is supposed to make the large teams more focused & effective.
Strategy is a process to reach the target & not a target/goal in itself. Unfortunately, many senior executives think that strategy is all about the end goal & end up creating wrong strategies. Mostly, the middle management will hear these end goal strategies & have no idea about its usefulness. This defeats the purpose & the middle management ends up wasting more time in meetings & wasting more time instead of being more focused.
Strategy is a process to reach the target & not a target/goal in itself. Unfortunately, many senior executives think that strategy is all about the end goal & end up creating wrong strategies. Mostly, the middle management will hear these end goal strategies & have no idea about its usefulness. This defeats the purpose & the middle management ends up wasting more time in meetings & wasting more time instead of being more focused.