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There are only a couple of services/products I would used based on the people running them. Pinboard falls into this category. The developer is active with the service, very open and honest, and gives great customer service.

If another similar service offered significantly more features or an otherwise better product I might be convinced to switch, but it would take a lot of convincing.

The other two products that come to mind as fitting in this category are Sublime Text and Balsamiq mockups. Both are great products, but are backed by even better companies / people.

In the offline world, I feel the same way about my (State Farm) insurance agent. His office has bent over backward when necessary to ensure things are taken care of.

Great customer service, honesty, and listening to the customer goes a long ways toward building a successful business. This is why Pinboard will thrive and profit while Delicious continues to sputter.



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